14 May 04
Musician Welcomes SBC Communications as Presenting Sponsor of Three-Day, Performance Packed Weekend Event
Jeff Beck Added to All Star Lineup…Performing Sunday With Eric Clapton, Together on the Cotton Bowl Stage
05/14/2004 — Eric Clapton today announced a presenting sponsor and an updated event schedule for the spectacular three-day Crossroads Guitar Festival June 4-6, 2004, at Fair Park and Cotton Bowl Stadium. The event, an SBC presentation, will include continual concerts and once-in-a-lifetime guitar clinics by the world’s leading artists.
The weekend will feature the Guitar Center Village including the Hard Rock CafÃ©’s "50 years of American Rock and Roll" display, interactive booths from leading guitar manufacturers, the "buy-sell-trade" Vintage Showcase and a display of guitars donated from Eric Clapton and friends’ personal collections for the forthcoming June 24 Christie’s auction with proceeds benefiting the Crossroads Centre. Concerts begin Friday evening and continue into Saturday afternoon on multiple indoor and outdoor stages. The event will culminate with an 11-hour concert at the Cotton Bowl on Sunday.
"The SBC family of companies is honored to team with the one of the world’s premier musicians to support what promises to be a tremendously entertaining and educational weekend full of once in a lifetime activities," said Michael Grasso, Executive Director, SBC Marketing. "The Crossroads Guitar Festival offers a unique opportunity for both aspiring musicians and music enthusiasts to get up close and personal with talented artist for an inside look at the trade. We’re thrilled at the opportunity to help support this series in our hometown."
CROSSROADS GUITAR FESTIVAL CONCERT AND CLINIC, AN SBC PRESENTATION
Friday, June 4, the Guitar Center Village, located on the grounds of Fair Park, will open to the public at 4:00pm. Guitar clinics and concert performances are as follows:
4:00pm FAIRGROUNDS OPEN TO THE PUBLIC
4:30pm – 5:30pm Paul Reed Smith clinic at the Sirius stage
5:45pm – 6:45pm OHM clinic at the Sirius stage
6:00pm – 6:30pm Luther Tatum and Guitar clinic
7:00pm – 8:00pm Acoustic clinic featuring Doyle Dykes,
Pete Huttlinger and Laurence Juber (Paul McCartney
& Wings) at the Ernie Ball stage
7:30pm – 9:00pm Metal Shop clinic featuring Zakk Wylde (Ozzy
Osbourne/Black Label Society) and George Lynch
(Dokken/Lynch Mob) at the Esplanade
8:00pm – 9:00pm Blues clinic with Honey Boy Edwards and guests at
the Sirius stage
Saturday, June 5, the Guitar Center Village will open to the public at 10:00am. The day’s events include guitar clinics and live performances on the fairgrounds:
10:00am FAIRGROUNDS OPEN TO THE PUBLIC
11:00am – 12:00pm Rock Club Jam with Tommy Shaw and James Young (Styx) and very special guests at the Esplanade
12:00pm – 1:30pm Shredders clinic featuring Nuno Bettencourt (Extreme) and Tony Franklin (The Firm) and other special guests at the Esplanade
2:00pm – 3:00pm Memento clinic at the Sirius stage
2:30pm – 4:00pm Guitarmageddon 2004 Grand Finals!
3:00pm – 4:30pm Guitar Pull clinic with Buck Page (New Riders of the Purple Sage), Slim Bryant (Jimmie Rogers) and Sonny Curtis (Buddy Holly’s Crickets) at the Ernie Ball stage
4:00pm – 4:30pm Jonny Lang live performance
4:30pm – 5:30pm Fender presents Roscoe Beck, Greg Koch and John Calarco featuring Mike Cross
5:30pm – 6:30pm Jeff "Skunk" Baxter clinic at the Sirius Stage
Live Performances by:
Doyle Bramhall II
Special Guest performance TBA
All Star Blues Jam
Sunday, June 6, the Guitar Center Village will open to the public at 10:00am and remain open through the remainder of the day, followed that afternoon by the spectacular culmination of the festival with an 11-hour concert at the Cotton Bowl:
10:00am FAIRGROUNDS OPEN TO THE PUBLIC
11:00am – 12:00pm Johnny A clinic
12:30pm – 2:00pm Picker’s Corner clinic with Marty Stuart, James Burton (Elvis Presley), Doyle Dykes and guests at the Sirius stage
12:00pm COTTON BOWL CONCERT BEGINS
(in order of appearance)
Robert Cray Band
Jimmie Vaughan Band with Hubert Sumlin and David Johansen
Booker T & the MGs
Bo Diddley / David Hidalgo / Joe Walsh
James Taylor (with Joe Walsh)
BB King with Jimmie Vaughan
Buddy Guy with Jimmie Vaughan
Eric Clapton (with Jeff Beck)
ZZ Top (with Eric Clapton and Jeff Beck)
NOTE: This is a preliminary artist and performance schedule and is subject to change. For more information, please visit www.crossroadsguitarfestival.com.
Tickets to each day of the Crossroads Guitar Festival are available through Ticketmaster at www.ticketmaster.com. Tickets are $15 for Friday, $45 for Saturday and $60 for Sunday. Price includes admission to the Guitar Center Village and all live performances.
The Crossroads Guitar Festival is the first event of its kind to create a unique bridge between fans and musicians through leading guitar manufacturer exhibits and guitar clinics. Attendees will be offered once-in-a-lifetime opportunities to be in an intimate setting with artists giving fans the ultimate look into their craft. This one-time event, created for music enthusiasts around the globe, will raise money for Crossroads Centre, Antigua, the treatment and education center founded in 1997 by Eric Clapton.
Sirius is the official satellite radio partner of the Crossroads Guitar Festival and will host one of the stages in the village. www.SiriusRadio.com
Founded in 1997, Crossroads Centre, Antigua was created to provide treatment and education to chemically dependent persons, those with other compulsive addictive behaviors, their families and significant others. Treatment is provided through residential care, family and aftercare programs. The pathway to recovery is founded on the movement toward a change in lifestyle. Crossroads Centre, Antigua also operates a 16-bed halfway-house called The Bevon House (exclusively for local Antiguan residents) and facilitates a school-based education series, "Breaking the Cycle," in all local schools. www.crossroadsantigua.org
About SBC Communications Inc:
SBC Communications Inc. is a Fortune 50 company whose subsidiaries, operating under the SBC brand, provide a full range of voice, data, networking, e-business, directory publishing and advertising, and related services to businesses, consumers and other telecommunications providers. SBC holds a 60 percent ownership interest in Cingular Wireless, which serves more than 24 million wireless customers. SBC companies provide high-speed DSL Internet access lines to more American consumers than any other provider and are among the nation’s leading providers of Internet services. SBC companies also now offer satellite TV service. Additional information about SBC and SBC products and services are available at www.sbc.com.